,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,,

Woodura Planks 3.0 wins Muuuz International Award

2026-01-08 | pressrelease

Bjelin’s hardened wood flooring, Woodura Planks 3.0, has been named Innovation Winner 2025 at the Muuuz International Awards (MIAW) in France. Organised by Muuuz in partnership with D’A magazine, the annual awards celebrate the most outstanding innovations in architecture and interior design.

The jury highlighted Woodura Planks 3.0 “for the effectiveness of its Woodura technology, which delivers a surface three times more resistant while optimising raw material usage.” They also praised the Välinge Compositek core for enhanced stability, the 24-hour water resistance, and the leakproof 5G Dry locking system, calling it “a sustainable, high-performance innovation that deserves recognition.”

“A warm thank you to the Muuuz team for this recognition, and congratulations to all Bjelin teams and partners for their daily dedication,” says David Sarcinella, Managing Director of Bjelin France & Western Europe. “This award reinforces our commitment to supporting architects, designers and industry professionals in creating spaces that are more sustainable, more inspiring and more demanding.”

Powered by Woodura surface technology, Woodura Planks is designed to maximise resource efficiency – leaving nine out of ten trees standing in the forest – while delivering three times the strength, enhanced dent resistance and improved water protection. The result is a high-performance flooring solution ideally suited for high-traffic residential and commercial environments.

About Bjelin

Bjelin, part of the Pervanovo Invest AB group, designs and manufactures wood flooring and furniture using advanced technology developed by its sister company, Välinge Innovation AB – the original inventor of the click flooring system. Production takes place in state-of-the-art factories in Sweden and Croatia, where Bjelin uses premium, FSC®-certified raw wood materials. Skilled employees, drawing on generations of experience, refine the renowned Slavonian oak, ensuring exceptional quality in every product.

Press contact

Ulrik Petersson

Ulrik Petersson

CMO
[email protected]
+46722314413

Related media

More news

2026-01-08

Woodura Planks 3.0 wins Muuuz International Award

Bjelin’s hardened wood flooring, Woodura Planks 3.0, has been named Innovation Winner 2025 at the Muuuz International Awards (MIAW) in France. Organised by Muuuz in partnership with D’A magazine, the annual awards celebrate the most outstanding innovations in architecture and interior design.
2026-01-05

New Bjelin flooring hits the US at TISE

Bjelin is thrilled to reveal its latest flooring at The International Surface Event (TISE) in Las Vegas, USA, from January 27–29, 2025. Innovative, more sustainable and with a sleek Scandinavian design, Woodura flooring is ideal for both residential and commercial spaces.
2025-11-26

Bjelin enters Italy with Fast Wood partnership

Bjelin has formed a strategic partnership with Fast Wood, a well-established flooring distributor in Italy, marking a strong entry into the Italian market. This collaboration, combining Bjelin’s innovative Woodura flooring with Fast Wood’s market expertise, creates new opportunities in a dynamic flooring industry.
2025-11-19

Bjelin partners with Urban Surfaces in the US

Bjelin has entered into a strategic partnership with Urban Surfaces, a California-based flooring company with a strong foothold in the builder and multifamily segments. This collaboration marks a significant step in expanding Bjelin’s presence in both residential and commercial markets across the US.
2025-10-22

Bjelin opens its first showroom in Norway

Bjelin is proud to announce the opening of its first Norwegian showroom, located in central Oslo. This 265 sqm space showcases the future of flooring, offering architects, designers and homeowners a chance to experience the company’s innovative products up close.
2025-10-19

View Bjelin’s new wood flooring at BDNY

Bjelin will showcase its latest innovative, commercial flooring at BDNY from the 9th–10th of November 2025. The leading hospitality event in New York City brings brands, designers and vendors together – shaping lasting partnerships.
2025-10-14

Bjelin launches new Woodura herringbone range

Bjelin is excited to share its latest Woodura Herringbone range – with a fresh look in new colours and formats. This Scandinavian-designed flooring is created with patented technologies for a more durable and sustainable experience.
2025-09-29

Bjelin Group initiates restructuring across the company

The leadership of Bjelin Group has made the decision to initiate a restructuring program aimed at reducing costs and increasing efficiency across the entire organisation. This means that all units within the Bjelin Group will be affected.
2025-09-02

Strawberry collaborates with Bjelin as flooring partner

Bjelin is thrilled to be chosen as one of the flooring suppliers for Strawberry, a leading hotel operator with hotels across Scandinavia and the Baltics. This partnership, which has already seen the installation of Bjelin flooring at several Strawberry projects, paves the way for stylish, durable flooring solutions tailored to meet the high demands of vibrant hospitality environments.
2025-08-14

Bjelin ranks among Domus’s best launches in ten years

Bjelin is proud to announce that its hardened wood flooring – powered by patented Woodura® technology – has been recognised by Domus as one of the company’s most successful product launches in the last ten years.
2025-08-13

Bjelin shows unique flooring solutions at Habitare

Bjelin will present innovative flooring solutions at Habitare, one of the Nordic region’s leading furniture and interior design shows. At the event, taking place in Helsinki, Finland, from 10 to 14 September 2025, Bjelin will highlight two of its latest products: Woodura Herringbone 2.0 and Nadura Tiles.
2025-08-06

Bjelin participates in the UK’s leading flooring show

Bjelin is excited to exhibit at The Flooring Show in Harrogate from September 21st to 23rd, 2025. This event highlights the latest innovations, making it the perfect platform for Bjelin’s more sustainable, high-tech wood flooring.
2025-06-20

Bjelin wins the Negoce Trophy for its Contrast Collection

Bjelin has been honoured with the 2025 Negoce Trophy in the "Sustainable Construction Product Innovation" category, an award that recognizes the most innovative initiatives from manufacturers and distributors in the building sector. This prize, awarded annually by Négoce magazine, is a true benchmark for construction and trade professionals across France. This recognition highlights Bjelin’s commitment to offering flooring solutions that combine innovation, durability and environmental performance.
2025-05-22

Darko Pervan receives Swedish Enterprise Medal 2025

Eight recipients were awarded this year's business medals at the Swedish Royal Patriotic Society’s annual ceremony on 21 May at the House of Knights. Among them was Darko Pervan of Välinge Innovation and the Bjelin Group, honoured ‘for transforming the flooring industry with a clever invention and building a world-leading company’. HRH Prince Daniel presented the medals, and the nominating member was Hans von Stockenström.
2025-05-13

Bjelin presents new creative flooring at Domotex Shanghai

Bjelin will showcase its sleek Scandinavian-designed flooring at Domotex Asia, one of the world's premier flooring exhibitions, which will take place in Shanghai from May 26–28, 2025.
2025-04-29

Bjelin launches a full range of flooring accessories

Bjelin has introduced a complete range of accessories to complement its flooring collections. These accessories are developed in response to market demand to simplify installation and ensure a perfect, professional finish.
2025-04-24

Bjelin presents premium wood flooring at CDW

Bjelin is excited to reveal its latest Scandinavian-designed flooring at the UK’s leading design event, Clerkenwell Design Week (CDW). The London-based event, from May 20th to 22nd, 2025, brims with creativity, innovation and excellence.
2025-04-23

Bjelin restructures Ogulin 1 factory

Bjelin’s Ogulin 1 parquet factory, owned by the company since 2016, will undergo restructuring to support future growth. The focus will be on expanding wood veneer production using Woodura® technology, a shift towards a more resource-efficient process that will primarily support the company’s upcoming furniture launch. The attached sawmill and pallet production will continue operations as usual.
2025-04-08

Bjelin shows high-tech wood flooring at HD Expo

Bjelin is proud to exhibit its new and innovative wood flooring at HD Expo in Las Vegas, USA, from May 6–8, 2025 – our debut at this leading event. As North America’s premier showcase for the latest hospitality products and designs, HD Expo is the perfect stage to present our flooring solutions.
2025-04-03

Bjelin launches revolutionary high-tech wood flooring

Bjelin unveils the Slate Collection, a high-tech wood flooring solution that breaks from tradition. With deep textures and natural colour variations, it delivers a cool yet inviting finish. The collection, available in three distinct shades, features Nadura Tiles and is class 34-rated, making it ideal for high-traffic residential and commercial spaces.
2025-04-02

Bjelin to showcase new herringbone range at NWFA Expo

Bjelin is excited to present its latest wood flooring innovations at the NWFA Expo in Charlotte, USA, from April 15–17, 2025. As the premier trade show dedicated exclusively to wood flooring, NWFA provides the perfect platform to introduce a more sustainable and high-performance flooring collection.
2025-03-18

A new era for Bjelin Group

Bjelin is entering a new phase of growth with a strong industrial focus, marked by the formation of Bjelin Group, which consolidates seven companies under one structure fully owned by Pervanovo Invest AB. This strategic shift will streamline development and production across three key areas: floors, furniture, and veneers – with veneer as the central component in both flooring and furniture. Fredrik Alfredsson becomes CEO while Magnus Eriksson is appointed CFO.
2025-01-15

Bjelin’s Woodura Herringbone wins FCNnovation Award

Bjelin's innovative Woodura Herringbone has been awarded a 2024 FCNnovation Award by Floor Covering News.
2025-01-14

Vote for us in Tomorrow’s Contract Floors Awards 2025

We’re thrilled to announce that our Woodura Herringbone 2.0 has been shortlisted for the prestigious Tomorrow’s Contract Floors Awards 2025!
2025-01-13

Strategic Value Partners invests €200 million in Bjelin Group

Strategic Value Partners, LLC (together with its affiliates, “SVP”), a global alternative investment firm with approximately $19 billion of assets under management, and Bjelin Group today announced the signing of an agreement whereby funds managed by SVP will make a €200 million preferred equity investment in Bjelin Group to facilitate its long-term growth ambitions.
2025-01-10

Bjelin moves UK head office to a modern barn conversion

Bjelin is expanding its presence in the UK and has moved to new and larger premises in Park View Business Centre, a modern barn to workspace conversion in the picturesque Cheshire countryside. The business centre is situated in traditional brick barn buildings that have been transformed into a hub of offices and retail spaces that blend contemporary design with historic charm.
2024-12-10

Bjelin to unveil exciting new flooring products at TISE

Bjelin is thrilled to show its latest flooring collections at The International Surface Event (TISE) in Las Vegas, USA, from January 28–30, 2025. Known for pushing boundaries, the company will proudly present its newest innovations.
2024-11-25

Bjelin reveals new products at BAU 2025

Bjelin is gearing up for the BAU trade fair in Munich, taking place January 13th-17th, 2025. The company will display its latest flooring products along with its established collections featuring innovative technologies.
2024-10-29

Bjelin partners with Whiteriver Group in Ireland

Bjelin is pleased to announce an exciting new partnership with Whiteriver Group, a leading flooring supplier in Ireland. This collaboration designates Whiteriver Group as a national distributor for Bjelin’s hardened wood range, Woodura Planks.
2024-08-26

Bjelin launches innovative herringbone flooring

Bjelin introduces a durable herringbone floor empowered by patented technologies, offering a modern take on a timeless classic. Woodura Herringbone 2.0 showcases larger panels, delivering three times the strength of traditional wood options, and is effortlessly installed with click technology.
2024-08-15

Bjelin at UK's largest flooring show

Bjelin is excited to reveal its latest products at The Flooring Show in Harrogate from September 15th to 17th, 2024. A new, more durable, high-tech herringbone collection, Woodura Herringbone 2.0, will be showcased at the UK's largest flooring event.
2024-07-17

Bjelin expands US team

Bjelin has significantly expanded its US team from ten to 25 members over the past year in response to increased demand for the company’s innovative flooring products.
2024-07-15

Bjelin parent company in sustainable research project

Bjelin’s parent company, Pervanovo Invest AB, is involved in the BIOBUILD project, with the aim to provide thermal solutions for energy-efficient buildings using fully bio-based building materials.
2024-06-11

Bjelin’s Woodura hardened wood flooring wins NeoCon 2024 Award

Bjelin’s exceptionally durable hardened wood flooring has won the ‘Best of NeoCon 2024 Award’. This prestigious award recognises ground-breaking ideas and innovative, sustainable design.
2024-05-07

View Bjelin’s innovative flooring at NeoCon

Bjelin will show its latest flooring at NeoCon, a launchpad for innovative design in the US. The leading event within commercial interior design takes place in Chicago from the 10th–12th of June 2024.
2024-04-22

Bjelin shows new flooring at CIB

Bjelin is excited to reveal new and innovative flooring at the Carrefour International du Bois (CIB) fair in Nantes, France. From May 28th to 30th, the company will show its latest flooring, including the new eye-catching Contrast Collection.
2024-04-16

Bjelin shows new Scandinavian flooring at CDW

Bjelin is excited to display its latest innovative flooring at the UK’s leading design event, Clerkenwell Design Week (CDW). Taking place in London from May 21st to 23rd, 2024, this event promises to be a showcase of creativity and excellence.
2024-04-10

Bjelin shows cutting-edge flooring at Domotex Shanghai

Bjelin is excited to display new and innovative flooring at Domotex Asia, the leading flooring exhibition in the Asia-Pacific region. Celebrating the world of flooring, this event takes place in Shanghai from the 28th–30th of May 2024.
2024-03-12

Bjelin launches flooring range in Benelux via YEPP

Bjelin has released the popular Woodura Planks 3.0 in Benelux through Your Ecological Parquetry Partner (YEPP). Developed and manufactured in Europe, this hardened wood flooring is exceptionally durable due to being empowered by ground-breaking technologies.
2024-02-01

Bjelin unveils striking Contrast Collection

Bjelin has launched a carefully curated Contrast Collection that celebrates the distinct characteristics of the renowned Spačva oak. The new, vibrant hardened wood range was created through the fusion of technology and ageless craftsmanship and suits both residential and heavy-traffic commercial environments.
2024-01-23

Strong collaboration between Fiskarhedenvillan and Bjelin

Flooring company Bjelin and house supplier Fiskarhedenvillan, both strongly committed to sustainability, have entered a forward-looking partnership. The collaboration means that house builders through Fiskarhedenvillan can choose high-quality, hardened wood floors from Bjelin to create stylish and environmentally conscious homes.
2024-01-03

Bjelin sells rigid core products in the US via Revolution Mills

Bjelin’s rigid core range has taken the US by storm after being debuted in collaboration with Revolution Mills, designating the flooring manufacturer as a national distribution partner for this line.
2023-12-26

Bjelin’s hardened wood flooring wins FCNnovation Award

Bjelin's Scandinavian-designed hardened wood 3.0 range has won an FCNnovation Award from industry authority Floor Covering News. The award recognises and showcases ground-breaking and industry-changing ideas and acknowledges those innovations that are ‘a cut above the rest’.
2023-12-20

Bjelin introduces its latest products to North America at TISE

Bjelin is looking forward to sharing its new product offerings with the North American market at The International Surface Event (TISE) in Las Vegas, US, from the 24th to 26th of January 2024.
2023-12-19

Bjelin nominated for the acclaimed Green Collection Award

Bjelin’s hardened wood and rigid core collections, featuring patented technologies by Välinge Innovation, have been nominated for this year’s Green Collection Award.
2023-12-18

Hardened wood named Best Product by Design Journal

Bjelin’s hardened wood 3.0 series has won Design Journal’s Best Product 2023 award, an honour given to remarkable home and interior design products.
2023-11-08

Bjelin wins commercial 2023 Installation Award

Bjelin’s hardened wood flooring project with Charlottehaven has won the commercial category in the 2023 Installation Award by FLOOR Trends & Installation magazine.
2023-10-24

Bjelin expands US reach with Spartan partnership

Bjelin has teamed up with Spartan Surfaces, making the flooring supplier the national US distribution partner for Bjelin’s commercial hardened wood range.
2023-10-10

New Global Head of Sales for Bjelin products

The company group that consists of Välinge Innovation and Bjelin has appointed Fredrik Alfredsson as Global Head of Sales, responsible for the sale of all flooring products under the Bjelin brand.
2023-09-19

Bjelin launches Large panels

Due to customer demand, Bjelin has released Large-sized panels of hardened wood flooring across Europe. Empowered by ground-breaking technologies, these Scandinavian-designed floors are developed and manufactured in Europe, sourcing premium, quality wood from the forests of Croatia.
2023-09-12

Dynamic partnership between Götenehus and Bjelin

Bjelin has started an exciting collaboration with Götenehus, one of Sweden's largest single-family house manufacturers.
2023-06-13

Bjelin wins NeoCon 2023 Award

Bjelin’s hardened wood range won the Best of NeoCon 2023 Award in the Hard-Surface Flooring: Natural Materials category! The Scandinavian-designed floors were recognised for their “excellence and innovation” at NeoCon’s event in Chicago.
2023-05-31

Bjelin named Company of the Year in Helsingborg

Bjelin has been nominated Company of the Year in Helsingborg, Sweden - where the Bjelin HQ is based - motivated by the company's focus on innovation, modern leadership and sustainability.
2023-05-04

Stunning Bjelin products at CDW in May!

Bjelin will participate in the UK’s leading design festival, Clerkenwell Design Week, on the 23rd-25th of May 2023 where they will show several new flooring products featuring Välinge Innovation technologies.
2023-04-03

New Bjelin flooring products

Bjelin has launched a new range of hardened wood floors – with updated and improved colours, formats and technologies. The company has entered an exciting phase of growth and has expanded into new markets with more products to be launched throughout the year.
2023-02-09

Bjelin Hardened Wood wins Best Overall Product Award at TISE 2023

Bjelin Hardened Wood won an Award for the Commercial range 33 at The International Surface Event (TISE) 2023. Featuring the innovative technologies 5G® Dry™ and Woodura® from Bjelin's sister company Välinge Innovation, the sustainable Hardened Wood Commercial series was awarded Best Overall Product.
2022-11-14

Bjelin acquires the Croatian furniture producer Spin Valis

Pervanovo Invest AB, the parent company of Bjelin industries in Croatia and Välinge Group in Sweden, has through its subsidiary Välinge Croatia signed an agreement to acquire 85% of the shares in the Croatian furniture company Spin Valis. The intention is to acquire 100% of the shares. The acquisition means that large-scale production and marketing of furniture with Välinge’s click technology can be achieved faster than originally planned and the availability of oak material will increase. The acquisition requires approval from the antitrust authorities. Spin Valis will be renamed Bjelin Spinvalis.
2022-10-07

Bjelin initiates clean energy program with solar cells powering its manufacturing

Bjelins vision is to become the world's largest and most sustainable wooden flooring company. The flooring production is partly powered by solar panels placed on the roofs of the facilities. The company from the south of Sweden, now ready for the next step, is investing heavily in solar power in its transition towards energy self-sufficiency.
2022-03-16

Bjelin increases investments in production

Bjelin will counter the general scarcity of building materials that affects the construction and flooring industry by increasing the investments in its production capabilities. Russia’s war on Ukraine will undoubtedly create negative consequences for the industry by creating delays of construction projects.
2022-03-04

Bjelin supports Ukraine

Bjelin condemns the unprovoked Russian aggressions, a mockery of international law and a direct attack on democratic values.
2021-09-01

Flooring company Bjelin invests in click furniture

With the acquisition of the wood processing plant Bjelin Spacva, located at the Spacva forest in Croatia, long term supply of oak, ash and capacity required for the production of click furniture is secured.
2021-06-02

Bjelin becomes Europe’s largest manufacturer of oak veneer with the acquisition of Croatian Spacva

Bjelin’s parent company Pervanovo Invest AB, headquartered in Viken in southern Sweden, together with subsidiaries in Croatia has acquired 98 per cent of the shares in Zagreb-listed company Spacva.
2017-02-09

Entrepreneur Darko Pervan consolidates flooring group under new brand name Bjelin

The Pervan family’s Swedish company Pervanovo Invest AB with brands such as Välinge Innovation and Bjoorn Flooring, consolidates its flooring operations under a new business area – Bjelin.