Bjelin has entered a partnership with Koligas Wood Essence , marking its entry into the Greek market with a focused Woodura flooring offering.
The partnership enables Bjelin to expand its reach in Greece while providing local customers with access to high-performance wood flooring solutions tailored to both residential and commercial environments. Based in Athens, Koligas Wood Essence operates a showroom near the city centre and has already built growing interest in Woodura flooring across Greece.
“We have actively introduced Woodura flooring to the market through key industry events in Athens, including the Medwood and Architect Show exhibitions,” says Maria Koliga, owner at Koligas Wood Essence. “These platforms have helped increase visibility and awareness among architects, designers and industry professionals.”
“We’re pleased to see strong momentum in the Greek market,” says Marko Backonja, Bjelin Sales Manager, Eastern Europe. “Koligas Wood Essence has demonstrated a highly professional approach to both marketing and sales, which has played an important role in strengthening our brand presence and supporting business growth in the region.”
Woodura flooring – wood flooring empowered by Woodura technology – is known for its durability and efficient use of raw materials, featuring high-quality European wood and Scandinavian design.
This collaboration reflects Bjelin’s ongoing strategy to grow its international footprint through strong local partners with deep market knowledge and customer engagement.
